Fashion’s plus-size problem: Here’s why size diversity in luxury brands matters
The luxury fashion industry is very exclusive. High fashion’s lack of representation for varied body types is one of its biggest downfalls.
In recent years, luxury fashion brands have opened their doors to models from different ethnicities. Not many changes have been made when it comes to extending their size ranges to include plus sizes.
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High fashion excludes a lot of the general public because it only produces small sizes at high prices. It’s almost impossible for anyone who’s plus-sized or not ultra-wealthy to buy luxury clothing.
More than two-thirds of women in the U.S. are above a size 14. Christian Siriano has proved that funding extended sizes for straight-size fashion brands is a good investment.
Adding plus sizes to his clothing line tripled his business. It was unfair to exclude plus-size women from feeling beautiful and glamorous, according to Insider. One of the first to make that happen was the designer, who made sure that all women were respected and represented in the fashion industry.
There are very few options for plus-sized people to purchase luxury goods. One way that plus-sized people can participate in high fashion is by owning a luxury bag. All people, regardless of size, would be able to enjoy well-made luxury pieces that make them feel confident if the industry was expanded.
Many popular luxury brands produce clothing up to a U.S. size 6. Some brands sell pieces in a US size 16, but they are mostly limited to oversized blazers and stretch drawstring pants. A few pieces from each brand is not enough for plus-sized customers.
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According to Refinery29, 67 percent of women in the US are above a size 16. There were only 46 plus-size models in the fall 2020 and spring 2021 fashion week.
Representation is important in our media, and the fashion industry is a huge part of that. It makes people question their validity when they aren’t represented fairly. People can feel like they don’t belong among their peers if they feel like they are being ostracized.
The luxury fashion industry excludes a lot of people from their brands. Many people feel out of place because of this exclusion. The pool of clientele for these goods is even smaller because of their limited size availability.
As luxury brands grow their profits, they need to work on representation. Adding additional sizes would allow all people to purchase luxury clothing, which would expand the brand’s profits and customer base. Creating products for all people will help luxury brands progress into the future, meeting the needs of all people in the modern and diverse world.
Designers like Siriano are starting to change the game and pave the way for other luxury brands to follow suit, but not enough change has occurred. All people should have the ability to buy the clothes they want and shouldn’t be given limited options due to a lack of sizes.
images: the daily targum
source: the daily targum